Major Announcement in Quebec’s Restaurant Industry: Groupe Abbatiello Acquires L’Œufrier
Tuesday, September 23, 2025 – Groupe Abbatiello announces the acquisition of L’Œufrier, a Montreal-based breakfast restaurant chain founded in 1995 and operated until now by Groupe La Büff. The banner, which includes 47 restaurants across the province, will now join the Abbatiello Group’s brand portfolio, alongside Pizza Salvatoré, Jack le Coq, Topla!, and Crèmerie Chez Mamie — a move fully aligned with the Group’s accelerated growth strategy.
“L’Œufrier has stood out in the breakfast category with its unconventional, humor-filled marketing and constant nods to current events. For our family, acquiring L’Œufrier is about much more than buying restaurants — it’s about welcoming a culture, a bold tone, and a brand personality we admire. My brothers, sister and I, along with the entire team, are excited to write the next chapter of this story alongside the franchisees. We are grateful to the sellers for placing their trust in us,” said Élisabeth Abbatiello, Partner and Vice President of Communications and Outreach at Groupe Abbatiello.
Growth in Continuity
Since its inception, L’Œufrier has opened nearly 50 locations across Quebec. The Montreal-based chain has enjoyed steady expansion, nearly doubling its store count over the last five years. Its brand recognition is well established, with more than 60 new franchis applications currently underway.
“Twenty years of building this beloved Quebec brand with passion and care. We are proud to hand over the reins to such an exceptional family-run company, one that will ensure a vibrant and lasting future for L’Œufrier,” stated Pedro Medina,
President and CEO of Groupe La Büff.
Ambition and Family
In recent years, Groupe Abbatiello has reached multiple growth milestones, including receiving acquisition offers. While some were compelling, the family ultimately chose to push forward.
“We’re having fun, we’re doing it as a family, we’re surrounded by a passionate team, and we’re still young. We grew up in restaurants — we know this business inside out. Since taking over the family company, we’ve gained maturity and experience, and everything feels a little simpler now… especially when dealing with bankers!” added Élisabeth Abbatiello with a smile.
The acquisition of L’Œufrier is part of the Group’s ongoing effort to fast-track its development while strengthening a network of distinct, community-rooted brands.
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Source
Élisabeth Abbatiello, Partner & Vice President, Communications and Outreach
Groupe Abbatiello
e.abbatiello@groupeabbatiello.com
(418) 576-3972
ABOUT GROUPE ABBATIELLO
Founded in 1964, Pizza Salvatoré is one of the flagship brands of Groupe Abbatiello — a third-generation family business. Acquired by the Abbatiello siblings from their parents in 2018, it is now part of a fast-growing group operating over 140 restaurants across four Canadian provinces: Quebec, New Brunswick, Nova Scotia, and Ontario.
Groupe Abbatiello also owns and operates the brands Pizza Salvatoré, Topla!, Crèmerie Chez Mamie, and Jack le Coq. The Group also oversees Blitz Franchise (a franchise brokerage firm), Ubee (a real estate platform), and a portfolio of over 50 commercial properties. With a strong focus on innovation, diversification, and rapid expansion, Groupe Abbatiello is currently the fastest-growing restaurant group in Canada.
ABOUT GROUPE LA BÜFF
Groupe La Büff is a Québec-based restaurant group recognized as a brand builder. The company designs, positions, and deploys innovative, high-quality quick-service concepts thanks to agile execution and an operator-led culture. La Büff elevated L’Œufrier among the strongest breakfast brand network in Québec and now focuses its growth on its other concepts: Emilia (contemporary Portuguese cuisine centred on grilled chicken and reimagined classics), Lily (a neighbourhood health counter with a refined style, take-out menu, and distinctive café experience), and Yiayia Eleni (a convivial Mediterranean kitchenette that highlights fresh ingredients and original sauces). La Büff stands out for a franchisor–franchisee approach that is human, pragmatic, and performance-driven.
The five siblings of the Groupe Abbatiello: Frédéric, Katarina, Sébastien, Elisabeth, and Guillaume Jr. Abbatiello.
Pedro Medina, President of Groupe La Büff.